Hotels Etc. partners with travel providers that offer exclusive member-only discounts through a private Closed User Group (CUG) membership program.
Because Hotels Etc. operates as a private Closed User Group rather than a public booking website, participating hotels, resorts, travel companies, and other providers can make exclusive offers available to members that are not intended for the general public.
Unlike many public travel websites, Hotels Etc. does not charge participating providers for advertising placement within the platform. Instead, providers participate by making exclusive discounts available to Hotels Etc. members, creating added value for both the provider and the member.
Many travel providers are subject to pricing policies, including rate parity agreements, that may limit how publicly advertised rates can be discounted. Private Closed User Group programs, such as Hotels Etc., provide participating providers with an opportunity to offer exclusive member pricing that is separate from publicly advertised rates, subject to the provider's policies and applicable agreements.